"I am the sole owner-operator of a coaching practice offering personal, career, and business coaching to professional mid-life women."

"As with many human services professionals, I am great at the people stuff and not so great at selling myself as a product.

"I attended the Word of Mouth Marketing Workshop because I was looking for some tangible ideas to use.

"I got heaps out of it.

"To me the most useful things were packaging what I do, but not as an hourly rate (as a human services professional I have always thought in terms of hourly rates); letting clients know how important referrals are to me (i.e. not fearing telling clients that); using 'how' questions to get clients to seek the answers; working in my marketing on the consequences of clients' problems; and generating testimonials which present information in a more pertinent and marketable way.

"It's definitely worth doing. Good value for money because of the specific tips and information.

— Katie Walker
STRAIGHTforward personal and business coaching
Wellington