Attract customers
more cost-effectively

How to attract customers or clients more cost-effectively by tweaking these 3 key areas of your marketing

Ask for the free report

Talking Up
Business

How to use speaking as a marketing strategy.

Special guest: Richard
Gee - sales trainer and professional speaker

More details

Revolutionary Networking

How to revolutionise your attitude so you can multiply your networking results

Special guest: Debra Bell, awarded 'Networker of the Year' by

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Service business owners and managers

What clients say . . .

"I feel more empowered to effectively get my message across to my clients, sellers and staff. I now have more knowledge that is mine to use and I am not so worried about wasting time, money and effort on the wrong areas of marketing. (more . . .)

"It has made us realise how knowledgeable we are about our own business and industry.

"Working with John has been very productive and has generated many useful techniques. (more . . .)

"During the programme we developed a marketing strategy and a system which suits my business — and which has been successful in attracting clients." (more . . .)
"What a difference it makes to have professional expert assistance . . ." (more . . .)

Are you an independent professional, partner, manager, or owner of a business which sell services?

c Are you battling to get enough clients?

c Do you have enough clients, or is attracting them a struggle?

c Do you battle to consistently generate business?

c Do you find it hard to get your message across to gain the attention of prospective clients?

c Do you wonder where you should start?

c Do you recognise that you need help, but you don't want to waste time or money?

Can you afford to wait any longer to get results?

Hi — I'm John Shattock, The Marketing Coach.

For more than 15 years I've been helping businesses, not-for-profits, and even local government get their message across as a communications consultant.

My company still does this consulting work.

And for the last two years I've also gained tremendous satisfaction from teaching service business owners how to develop and implement marketing which works in their situation.

Unlike retailers, manufacturers, or suppliers of consumer goods — for service businesses, mass media advertising is ineffective, even if it was affordable. That doesn't mean service businesses can't actively market themselves.

There's an old adage which says "people do business with people they know and trust". This is especially true for the clients of service businesses. It's sad many service business owners don't make more effective use of the most important factor in attracting more clients.

Themselves.

Your knowledge and expertise in your specialist service, and your personality, when harnessed properly, have the potential to become an on-going source of leveraged and cost-effective marketing.

As your Marketing Coach, I welcome the opportunity to help you do that.

Please check out the Resources section, where you will find marketing articles relevant to your type of business and also more detailed special reports you can request at no charge. In the Products section, you will find at least one way you can benefit from what The Marketing Coach has to offer.

Best wishes,

John Shattock, APR, FPRINZ

The Marketing Coach